Monthly Archive for: ‘February, 2011’

• What Borders Didn’t Learn – Chapter 11

  Posted Feb 16 2011 by Rob Stevenson in Best practices, Syndicated posts with 0 Comments

  11 Thoughts to Border's chapter 11 (Image via Wikipedia) 1) Borders had 16 years to learn from Amazon.com that customer experience matters – yet their online presence seemed to "compete" internally with their book stores. 2) Borders had 16 Years to learn from Barns & Noble that customer experience matters, when B&N competed for customers [...]

  

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